Anna Chojnacka is an expert in building and growing highly result-oriented organizations. Her personal motto is: ‘Transcendent to be the best’. She developed an ‘adapt & thrive’ approach to help you and your teams develop and execute a growth mindset that is not only highly purpose-driven as well as human-centric. Success that comes at the cost of (your own personal) health or at the expense of our world, is afterall a pyrrhic victory.

The annual programs Scalupp.com offers, combine the proven Scaling up method with Power skills such as (self) accountability and personal and team effectiveness. While the Scaling up method serves as a operating system to choose and monitor the desired growth drives, Power Skills fuel the behavioral change needed to speed up the envisioned rapid improvements further. Implementing a successful recruitment processes, mastering design thinking, OKR’s and KPI’s trainings for management teams are offered as well and integrated at need.

With the the guidance of your Scaleupp coach ‘focusing on the main thing’ becomes a habit. Together we choose minimalistic data sets to successfully drive and manage the progress towards the desired growth in a structured and transparent way.

The outcome? Focus, alignment and predictable growth. And above all: the space to enjoy the ride!

The annual programs are offered in English Dutch and Polish. Anna has worked with more than 50 companies throughout Europe (a.o. Netherlands, France, Poland, Sweden and Monaco).

References are available upon request.

Anna Chojnacka is the (co) founder of 1%Club, one of the first crowdfunding and crowdsourcing platforms in the Netherlands that has generated funding and expertise to successfully execute more than 1500 projects in 87 countries.
The original platform developed into Goodup, that currently offers it as a SAAS solution and is currently used by Univeler, Mars, Deloitte and Booking and other corporates as Employee Engagement platform to ‘do good’. She is also the co-founder of Nailab, a tech start-up in Nairobi Kenya. In 2018 Nailab was chosen as the launching platform of Jack-Ma’a Netrepreneur prize. She serves on several boards of advisors and was twice listed in the Top 10 most influential women in the Netherlands.

In her personal life Anna is a proud mother of 3. She loves to write and has published 2 books, among them ‘Kilimanjaro as medicine’ about an expedition to climb the Kilimanjaro under the guidance of Wim Hoff aka the Iceman, in less than 48h, dressed in nothing more than shorts and a t-shirt.

Rory is an entrepreneur with over 30 years’ experience of rapidly growing profitable companies in the fast-moving technology and consumer entertainment industries. In the mid-90’s and while still in his 20’s, Rory arrived in France and started a video games company from scratch taking it to €40M in revenue within five years. In 2000, he opened another company in the same industry with similar results and also opened a subsidiary in Benelux which went on to generate €16M in revenue. He subsequently ended up managing a team of roughly 200 people with subsidiaries in seven EU countries generating close to €250M in annual revenue. In 2012, Rory then moved over to the tech start-up world where he was Co-Founder and CEO in a personal data exchange platform which went on to raise £30M+ and was seen as the leader in its space. He subsequently exited this company before joining Scaling Up.

Over the past 15 years, Rory has had a coach, he’s been a member of Vistage and similar leadership development groups and has a wealth of experience at implementing performance management platforms during his professional career. He has a relentless passion for learning and helping business leaders and their teams leverage the proven tools and methodologies of Scaling Up to deliver profitable and sustainable growth, whilst leaning on his 30 years of entrepreneur, start-up and corporate experiences.  

Rory was the brainchild and key driver behind an annual charity fund-raising event in the video games industry which went on to raise close to €500K for underprivileged kids.

He is married with three children and is passionate about sports e.g. rugby, golf, running, skiing, horse-riding etc.